Rod Laver - Adidas Guerrilla Campaign

#FindYourLaver

Marketing Project for Condé Nast College. We had to create an infographic informed by the history and stats of the Rod Laver Show from Adidas. The Infographic was done in Adobe Illustrator and InDesign.

Following the Infographic, we were asked to come up with an engaging and new way of promoting a new release of the shoe.